Expert Website Design & Development

Expert Website Design & Development

Website Development

Website Development

Developing a website in any platform includes numerous different moving parts: website design, site architecture, SEO, technical SEO, call to actions, marketing structure and focus, and more. At PostConversion, our over 15 years of experience will make sure that your website is created with everything you need to be successful.

Design and Architecture

The quality of your website’s design can heavily influence a customer’s decision to choose you over a competitor.

Coding and Technical SEO

Quality Coding affects the loading speed of your website, is easier to maintain, and impacts your rankings in Google.

Content is King

Content is what draws people to your website, keeps them coming back, and converts them into customers.

Building a Successful Website

Website Development is about creating an online presence that will support and further your goals.

Before any design or coding begins, you’ll want to clearly define the parameters of a successful website for your company. While goals might be similar between similar types of websites (eCommerce: sell items), your website’s primary goal should be more nuanced. The more specifically defined, the more a website can help you succeed online.

A successful website not only defines and supports your goals, it also solves pain points for potential customers. By defining your primary goal and keeping customer’s pain points in mind, the design and coding will be able to fully support your end goal.

The quality of your website’s design can heavily influence a customer’s decision to choose you over a competitor.

Once you have your primary goal(s) clearly defined, your website design and architecture can reflect and support those goals.

In one study, over 95% of people said that a website’s design influenced their decision to buy. The overall design of your website will often be the first impact your business makes on potential customers. In fact, over 70% of customers said they make judgments on a company’s credibility based on the website design!

For design, you have two options: a pre-made template customized for your brand’s colors or a website uniquely designed and branded for your company. Which option is right for you depends on your company size, budget available, and long-term goals. For some, developing a unique brand is a vital part of succeeding in their field. For others, this might not be as important. 

Your Website Architecture is the link structure of your site. The more pages you have on your site the more important it is make sure your structure caters to your user. But even small websites can have poor architecture. The page titles, location of the main menu, and the menu drop-down options should all be structured in a way that makes sense to your clients.

Key Components

  • Website Discovery
  • Website Goals
  • Planning Architecture
  • User Experience with Marketing Objectives in Mind
  • Upgrade WordPress Security
  • Installation of WordPress
  • Installation or Custom Coding of Theme
  • Contact Form
  • Creating Pages
  • Integration of Email Signup Form
  • Social Media OG Tags & Share Buttons
  • SSL Installation
  • Website Caching
  • Image Optimization
  • Training for ClientBasic Search Engine Optimization

Get Started

Ready to build, Optimize, or Redesign your website? Get started today with a free consultation.