Local Marketing Agency Los Angeles, Ca
What is local marketing?
Local marketing is a marketing strategy that targets consumers and customers within a certain radius of the physical location of a business. Local marketing is also known as neighborhood marketing or local store marketing.
If you have at least one brick-and-mortar business location (this applies to both local businesses and chains), local marketing is a marketing strategy you should consider adding to your arsenal. Local marketing can work for any brand that has a physical location, but it’s especially important for locally-based businesses whose primary business happens in-person (versus online, where consumers in any location can make purchases).
Local marketing allows you to hone your resources on a select audience — one that can actually respond to and shop from your digital and print advertisements.
The key to success for local marketing is accurately defining your buyer personas. This process helps you better understand your target audience’s demographic and psychographic information, including their geographic location(s). This location data is how you can pinpoint where you can funnel your local marketing energy.
Contact PostConversion to learn more about local marketing and start showing up on local search engines. https://postconversion.com/contact-us/